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Social Marketing to the Business Customer Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships

By: Paul Gillin-Eric SchwartzmanMaterial type: TextTextLanguage: English Publication details: Wiley 2011 ISBN: 9780470939734Subject(s): Internet marketing.,Marketing--Social aspects.,Social media | BUSINESS & ECONOMICS / Sales & Selling / GeneralDDC classification: 658.8/72 LOC classification: HF5415.1265 .G554 2011ebOnline resources: Click here to access online
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