Schneiders, Sascha. <br/><br/>
Apple's Secret Of Success - Traditional Marketing Vs. Cult Marketing 

 -  Diplomica Verlag  2011 
<br/><br/><label>ISBN: </label>9783842802216 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing),Marketing.
<br/><br/><label>Subjects--Index Terms: </label>BUSINESS & ECONOMICS / Organizational Behavior 
<br/><br/><label>LC Class. No.: </label>HF5415.1255 .S36 2011eb 
<br/><br/><label>Dewey Class. No.: </label>658.87