Michael A. Cusumano

Staying Power Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World (Lessons From Microsoft, Apple, Intel, Google, Toyota and More) - OUP Oxford 2010 - Clarendon Lectures in Management Studies .

9780191641398


Strategic planning.,Strategic planning--Case studies.,Technological innovations--Management.,Technological innovations--Management--Case studies.

BUSINESS & ECONOMICS / New Business Enterprises

HD30.28 .C89 2010eb

658.4012