TY  - BOOK
AU  - Michael A. Cusumano
TI  - Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World (Lessons From Microsoft, Apple, Intel, Google, Toyota and More)
T2  - Clarendon Lectures in Management Studies
SN  - 9780191641398
AV  - HD30.28 .C89 2010eb 
U1  - 658.4012 
PY  - 2010///
PB  - OUP Oxford
KW  - Strategic planning.,Strategic planning--Case studies.,Technological innovations--Management.,Technological innovations--Management--Case studies
KW  - BUSINESS & ECONOMICS / New Business Enterprises
UR  - https://search.ebscohost.com/login.aspx?direct=true&db=e900muk&scope=site&site=ehost-live&AN=503677
ER  -