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1.
Branding Demystified Plans to Payoffs

by Harsh V Verma.

Series: Response BooksMaterial type: Text Text Language: English Publication details: Sage Publications Pvt. Ltd 2010Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1).

2.
Marketing Management A Decision-making Approach

by Pingali Venugopal.

Material type: Text Text Language: English Publication details: Sage Publications Pvt. Ltd 2010Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1).

3.
Handbook Of Research In Mass Customization And Personalization (In 2 Volumes) - Volume 1: Strategies And Concepts; Volume 2: Applications And Cases

by Frank T Piller-Mitchell Tseng.

Material type: Text Text Language: English Publication details: World Scientific 2010Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1).

4.
Handbook Of Research In Mass Customization And Personalization (In 2 Volumes) - Volume 1: Strategies And Concepts; Volume 2: Applications And Cases

by Frank T Piller-Mitchell Tseng.

Material type: Text Text Language: English Publication details: World Scientific 2010Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1).

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