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Branding Your Business Promote Your Business, Attract Customers and Build Your Brand Through the Power of Emotion

By: James HammondMaterial type: TextTextLanguage: English Series: Business SuccessPublication details: Kogan Page 2011 Edition: Rev. edISBN: 9780749463021Subject(s): Brand name products--Psychological aspects.,Branding (Marketing)--Management.,Communication in marketing.,Consumer behavior.,Senses and sensation | BUSINESS & ECONOMICS / Business Communication / GeneralDDC classification: 658.8/27 LOC classification: HF5415.1255 .H36 2011ebOnline resources: Click here to access online
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