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	1.	Review of Marketing Research by Naresh Malhotra - USE 0493. Series: Review of Marketing ResearchEdition: Volume 7Material type: Text Language: English Publication details: Emerald Group Publishing Limited 2010Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)
	2.	Market Research in a Week by Bartkowiak, Judy. Series: Teach YourselfMaterial type: Text Language: English Publication details: Hodder Education 2012Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)
	3.	Leading Edge Marketing Research 21st-Century Tools and Practices by Robert J. Kaden-Gerald Linda-Melvin Prince. Material type: Text Language: English Publication details: SAGE Publications, Inc 2012Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)
	4.	Research in Consumer Behavior by Russell W. Belk-Linda Scott-Soren Askegaard. Series: Research in Consumer BehaviorMaterial type: Text Language: English Publication details: Emerald Group Publishing Limited 2012Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)
	5.	Consumer Optimization Problem Solving by Alfred L Norman. Material type: Text Language: English Publication details: World Scientific 2015Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)
	6.	Brand Meaning Management by Deborah MacInnis-C. Whan Park-Naresh K. Malhotra. Series: Review of Marketing ResearchEdition: First editionMaterial type: Text Language: English Publication details: Emerald Group Publishing Limited 2015Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)
	7.	Quantitative Modelling In Marketing And Management (Second Edition) by Luiz Moutinho-Kun-huang Huarng. Edition: 2nd editionMaterial type: Text Language: English Publication details: World Scientific 2015Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)
	8.	Measuring Marketing The 100+ Essential Metrics Every Marketer Needs, Third Edition by John Davis. Edition: Third editionMaterial type: Text Language: English Publication details: De Gruyter 2017Online access: Click here to access online Availability: Items available for reference: VJEC Central Library: Not for loan (1). Add to cart (remove)

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