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Marketing Lessons From the Grateful Dead What Every Business Can Learn From the Most Iconic Band in History

By: David Meerman Scott-Brian HalliganMaterial type: TextTextLanguage: English Publication details: Wiley 2010 ISBN: 9780470940938Subject(s): Marketing.,Social media--Economic aspects.,Success in business | BUSINESS & ECONOMICS / Marketing / GeneralDDC classification: 658.8/02 LOC classification: HF5414 .S37 2010ebOnline resources: Click here to access online
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