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Review of Marketing Research

By: Naresh Malhotra - USE 0493Material type: TextTextLanguage: English Series: Review of Marketing ResearchPublication details: Emerald Group Publishing Limited 2010 Edition: Volume 7ISBN: 9780857244765Subject(s): Marketing | BUSINESS & ECONOMICS / Marketing / ResearchDDC classification: 658.8/3 LOC classification: HF5415.2 .R48 2010ebOnline resources: Click here to access online
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