Evangelist Marketing What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn't)
Material type: TextLanguage: English Publication details: BenBella Books 2011 ISBN: 9781936661244Subject(s): Consumer behavior.,Customer relations.,Household electronics--Marketing.,Sales promotion.,Word-of-mouth advertising | BUSINESS & ECONOMICS / Marketing / GeneralDDC classification: 658.8 LOC classification: HF5827.95 .G65 2011ebOnline resources: Click here to access onlineItem type | Current library | Call number | Status | Date due | Barcode |
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E-Books | VJEC Central Library | Not for loan |
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