Marketing Semiotics Signs, Strategies, and Brand Value
Material type: TextLanguage: English Publication details: OUP Oxford 2011 ISBN: 9780191617867Subject(s): Communication in marketing.,Semiotics | BUSINESS & ECONOMICS / Marketing / GeneralDDC classification: 380.1/014;380.1014 LOC classification: HF5415.122Online resources: Click here to access onlineItem type | Current library | Call number | Status | Date due | Barcode |
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E-Books | VJEC Central Library | Not for loan |
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